On Monday, April 15, Huawei revealed the Huawei Pura, a new flagship smartphone series that will take the place of the venerable P series. To mark the launch of the Huawei Pura 70 as the first phone in the new portfolio, the Chinese smartphone company posted a teaser on Weibo. It is anticipated that the new Pura family will comprise several models, similar to past P series flagships. In 2012, the Huawei P series smartphone made its debut. The last models in the P series lineup are the Huawei P60, P60 Pro, and P60 Art from last year.
Announcing on Weibo that the Huawei P series will be “upgraded” to “Pura” beginning with Pura 70 is Huawei CEO Richard Yu. The company has also teased the introduction of the Huawei Pura 70 through a video announcing that it will come with improved design and photographic capabilities. The teaser for the next lineup features a rectangular camera island that resembles a play button. As cornerstones for the new series, it emphasizes passion, purity, style, innovation, and classic.
The Huawei Pura 70 lineup could include the Huawei Pura 70, Pura 70 Pro, Pura 70 Pro+, and Pura 70 Ultra. However, there is no word on the official release date of the Pura lineup.
Huawei’s Ascend P1 debuted in 2012 as the first smartphone model in the P series. Last year’s Huawei P60 series comprising vanilla Huawei P60, Huawei P60 Pro and Huawei P60 Art was the last entrant in the P generation.
All three Huawei P60 series phones sport 6.7-inch LTPO OLED displays with up to 120Hz refresh rate and are powered by Snapdragon 8+ Gen 1 SoCs. The Huawei P60 series has triple camera units at the rear and has 13-megapixel selfie shooters. They offer a new two-way satellite messaging feature that allows users to send and receive messages using direct satellite networks. The Huawei P60 and Huawei P60 Pro are backed by 4,815mAh batteries. Huawei P60 Art has a slightly larger 5,100mAh battery.
